Client: Qatar Duty Free & Ooredoo Telecom
Advertising Agency: M&C Saatchi
Concept & Art Direction: Yousef Abdelnabi

Background:
Our client, Ooredoo, approached us with the request to design an ad to highlight their latest
scheme: travelers using Ooredoo Passport – a product that allows travelers to use roaming
services at special rates through its purchase – were eligible to win gold.

The visuals came to us really quicky for this one – we created an easily communicable visual
concept that people could simply look at and understand without much explanation.

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