Our client brief here was to leave behind a simple feel-good message on the occasion of the national day. Nevertheless, my job was specifically tricky because I had to figure out a way to incorporate all the key elements of the Qatari culture for this special national day corporate video.
Using the client branding’s key character, Saleh, I found a way to write a story which
demonstrated the traits for which the Qatari culture is well-renowned: helpful, united, rooted in its tradition, grandiose in its development and patriotic.
demonstrated the traits for which the Qatari culture is well-renowned: helpful, united, rooted in its tradition, grandiose in its development and patriotic.
Client: Ooredoo Telecom
Advertising Agency: M&C Saatchi
Creative Director: Nuno Pereira
Art Direction: Yousef Abdelnabi
Copywriter: Maya Macaroon
